Browsing: Never Knowingly Undersold

John Lewis launches its second series of ads for this year’s Christmas campaign, focusing on thoughtful gifting.The ‘Give Knowingly’ campaign…

John Lewis has launched the second advert in its ‘golden quarter’ trilogy, continuing to highlight customer wisdom.The campaign, ‘Give Knowingly’,…

John Lewis has announced ambitious plans to expand its fashion sector, a move led by executive director Peter Ruis.Ruis identifies…

John Lewis unveils a nostalgic advertising campaign reflecting its historic price pledge.The campaign marks the return of the ‘Never Knowingly…

John Lewis launches its extensive marketing effort, a 90-second ad celebrating over a century of history and the “Never Knowingly…

Recent developments have highlighted a playful exchange between two major retailers concerning price matching tactics.The Entertainer has utilised social media…

John Lewis Partnership is on track for significantly higher profits, marking a positive turnaround.The company’s pre-tax losses have narrowed, and…

John Lewis has received a remarkable response to the revival of its “Never Knowingly Undersold” pledge.The price match commitment was…

John Lewis has reinstated its iconic “Never Knowingly Undersold” pledge, receiving widespread industry support.The price match now includes online competitors,…

John Lewis is set to relaunch its historic “Never Knowingly Undersold” price promise this September.The pledge, paused in August 2022,…