Tala has secured a £5m investment led by Pembroke VCT as it prepares for an ambitious international expansion into the US market.
- This significant financial boost includes contributions from major investors such as Venrex and Active Partners.
- The investment aims to enhance Tala’s physical retail opportunities and bolster company infrastructure.
- Tala’s innovative approach and strong market appeal have been recognised by Pembroke’s investment.
- The brand aims to disrupt the global athleisure market with its consumer-focused strategies.
Tala, a British activewear brand co-founded by Grace Beverley, has successfully secured an investment of £5 million to support its international expansion, with a primary focus on entering the United States market. This investment was spearheaded by Pembroke VCT, known for backing successful brands such as Me+Em and Ro&Zo. Additional support came from venture capital trust Venrex and private equity firm Active Partners.
The funding round not only aims to facilitate Tala’s entry into the US but also seeks to explore opportunities in physical retail, enhance infrastructure, and expand the team’s capabilities. The investment constitutes £3 million from Pembroke VCT, complemented by contributions from other key investors. Their involvement underscores the confidence in Tala’s growth trajectory and its potential in the competitive global athleisure market.
Venrex, an investor in high-end brands like Smythson and Cefinn, alongside Active Partners, which supports premium labels such as The Fold and Finisterre, have both shown faith in Tala’s business model and growth potential. This aligns with Venrex and Active Partners’ strategies to back innovative and promising ventures within the fashion industry.
Beverley, reflecting on the investment, expressed excitement about this new phase in Tala’s journey, emphasising the brand’s commitment to offering unique and thoughtful apparel solutions designed by women, for women. She highlighted customer support as a driving force behind the brand’s expansion into new categories and reinforced product offerings.
Andrew Wolfson, CEO of Pembroke VCT, noted that Tala’s ability to leverage organic channels and engage with its consumer base was crucial in attracting the investment. He believes the brand’s innovative approach places it in a strong position to lead within the athleisure sector, which is currently primed for disruption by dynamic, youthful brands.
Tala’s £5m investment marks a pivotal moment in its strategic expansion into the US, underscoring confidence in the brand’s innovative capabilities.
