Elie Saab has named Marina Raphael their new handbag division artistic and design director.
- Raphael brings experience as founder of her own handbag brand, adored by celebrities like Jennifer Lopez.
- She is a Swarovski family member, recognised for her crystal-embellished handbag collaborations.
- Raphael will create both ready-to-wear and haute couture collections, with her first showing in Paris.
- The new role is seen as a significant career step by Raphael, aligning with Elie Saab’s vision.
Elie Saab, the renowned Lebanese womenswear designer, announced the appointment of Marina Raphael as the artistic and design director of their handbag division. Raphael, who established her handbag brand in 2017, has gained a celebrity following, which includes notable figures such as Jennifer Lopez and Katie Holmes. Her designs are distinguished by their unique craftsmanship and incorporation of crystal embellishments, reflecting her heritage as a sixth-generation member of the Swarovski family.
In her new role at Elie Saab, Raphael is set to design and unveil four ready-to-wear handbag collections and two haute couture collections each year. Her inaugural collection is eagerly anticipated at the upcoming Elie Saab Haute Couture Show in Paris in January 2025. Raphael expressed her excitement for the role, stating, ‘I am honoured to join the Elie Saab brand as the artistic and design director of handbags.’ This move is described by Raphael as a pivotal moment in her professional journey.
The leadership at Elie Saab is equally optimistic about Raphael’s appointment. Elie Saab Jnr highlighted Raphael’s proven track record in innovation and her ability to effectively communicate the brand’s vision. He expressed enthusiasm about expanding the brand’s potential in the handbag sector with Raphael’s expertise, noting her alignment with the brand’s strategic goals and values.
Raphael’s collaboration with the jewelry brand Swarovski, where she created crystal-embellished handbags, is indicative of her capability to blend luxury fashion with innovative design. This experience will be instrumental in her endeavors at Elie Saab, enabling her to bring fresh perspectives and techniques to the company’s handbag collections.
The partnership between Marina Raphael and Elie Saab is poised to enhance the brand’s offerings in the luxury handbag market.