Holland & Barrett has launched two new stores on Oxford Street, a strategic expansion in a prime London location.
- The first store, measuring 2,282 square feet, is situated near Bond Street station.
- A second outlet, covering 1,500 square feet, is located at the opposite end of Oxford Street.
- This expansion is part of the retailer’s £70m investment in store transformations and new technology across the UK.
- The stores feature an extended range of health and wellness products and services, including a newly enhanced food selection.
Holland & Barrett, a prominent health and wellness retailer, has inaugurated two new stores on London’s bustling Oxford Street. This expansion, executed on 20 December, marks a significant development in the brand’s retail footprint. The first store, strategically positioned near Bond Street station, boasts a substantial floor area of 2,282 square feet, making it a notable addition to the locale.
The second store, with a floor space of 1,500 square feet, is located at the opposite end of Oxford Street. Both outlets are designed to cater to the increasing demand for health and wellness products, offering an extensive range of items that include an expanded food section. This move not only enhances the brand’s visibility but also strengthens its market presence in a highly competitive retail environment.
Nick Gerrard, the property and format director of Holland & Barrett, emphasized the significant commitment the company has made throughout the year in enhancing customer experience. He stated, ‘Throughout the year we have been heavily investing in our stores – from opening new ones and transforming existing sites, to enhancing our range of products through unrivalled development and innovation, plus investing significantly in technology, all with aim of enhancing our customers’ experience.’
The strategic opening of these stores is indicative of Holland & Barrett’s ongoing investment in its physical retail locations. This year alone, the company has reportedly invested £70 million in transforming over 200 stores across the UK. These efforts underscore the retailer’s commitment to evolving with consumer needs while aiming to reach new customers and retain existing ones.
In establishing a stronger foothold on Oxford Street, Holland & Barrett is poised to attract a diverse clientele, from tourists to local residents, by offering a convenient shopping experience for health-conscious consumers. The stores’ location in one of London’s most prestigious shopping districts further cements the retailer’s reputation as a leader in the health and wellness sector.
The opening of these two stores signifies Holland & Barrett’s strategic growth and continued investment in enhancing customer experiences throughout the UK.
