Frasers Group has strategically acquired a ‘significant’ stake in Hudson Malta as part of its international expansion strategy.
- The acquisition involves a non-controlling shareholding in Hudson Malta, which distributes fashion and sport brands across 36 African countries.
- A potential exists for Frasers to increase its investment, possibly obtaining a controlling interest in future.
- The partnership will enable the opening of the first Sports Direct and USC stores in Malta within the next year.
- Frasers Group’s CEO, Michael Murray, and Hudson’s CEO, Chris Muscat, express optimism about leveraging mutual strengths for growth in EMEA.
Frasers Group, known for its ownership of Sports Direct, has strategically acquired a considerable non-controlling share in Hudson Malta. This acquisition is part of Frasers’ broader ambition to expand its reach across international markets. Hudson Malta, a prominent fashion and sport distributor, operates across a vast network of 36 African countries, listing high-profile brands such as Nike, Converse, and Tommy Hilfiger among others in its extensive portfolio.
The agreement further stipulates the opportunity for Frasers Group to increase its financial commitment in Hudson Malta. This could eventually lead to acquiring a controlling interest, depending upon future strategic alignments and market conditions. The collaboration is set to accelerate the establishment of its flagship stores, Sports Direct and USC, in Malta by the coming year, marking a significant geographical expansion in Frasers’ retail operations.
The CEOs of both companies have articulated their positive outlooks concerning this strategic partnership. Michael Murray, CEO of Frasers Group, emphasized that this venture aligns perfectly with their international growth strategies aimed at strengthening their presence in EMEA. He remarked, “We are very pleased to be collaborating with Hudson. International expansion is a crucial element of our elevation strategy.”
Chris Muscat, CEO of Hudson Malta, echoed a similar sentiment expressing enthusiasm over the potential growth opportunities this partnership would facilitate. He pointed out that Frasers’ investment is pivotal for accelerating Hudson’s expansion in Southern Europe and Africa, areas deemed critical to their growth trajectory. Muscat stated, ”With our extensive experience in Africa and Frasers’ exceptional retail expertise, Hudson will be well-positioned to expand its existing business.”
Frasers Group’s acquisition of a stake in Hudson Malta underscores its strategic intent to enhance its market footprint across EMEA through collaborative growth opportunities.
