Ger Wright, the current Managing Director of Sport at Frasers Group, will step down from her role in November after two years of leadership.
- Wright’s departure marks a significant transition, as she has been instrumental in the strategic elevation of the company’s sports segment.
- During her tenure, she introduced new concepts and expanded Frasers Group’s reach into international markets, leaving a strong legacy.
- Frasers Group has expressed gratitude for her leadership and anticipates benefiting from her continued contribution as a non-executive director.
- The company continues to strengthen its position in the Benelux region with new store openings and strategic acquisitions.
Ger Wright, who assumed the role of Managing Director of Sport at Frasers Group in 2022, will be stepping down from her position next month, as officially announced by the company. She will cease her current responsibilities on the 30th of November but will remain with the group as a non-executive director, providing her sector expertise.
Throughout her tenure, Wright has been pivotal in driving the Frasers Group’s elevation strategy within its sports division. Her efforts have led to the evolution of the group’s sports offerings, incorporating new running and outdoor concepts, and introducing several new brands. These initiatives have significantly contributed to the company’s growth and international expansion.
Frasers Group’s management acknowledged Wright’s valuable contributions, noting that she leaves behind a capable team poised to further the company’s strategic goals in the sports market. Chief Executive Michael Murray emphasized, “Ger has been an exceptional leader for Frasers Group, and we are grateful for her contribution.”
Looking ahead, Frasers Group is intensifying its focus on the international stage, particularly within the Benelux region. Recent strategic acquisitions and partnerships have fortified the company’s regional presence. In the Netherlands, the group is on track to open nine new Sports World stores. Meanwhile, store expansions in Luxembourg and Belgium are also underway.
These developments underscore Frasers Group’s commitment to enhancing its market footprint and executing its ambitious growth plans. By retaining Ger Wright as a non-executive director, the company ensures continuity in its strategic vision for the sports division.
Frasers Group’s strategic realignments and leadership transitions highlight their ongoing commitment to expanding their influence in the sports sector.
