The annual Christmas windows competition is now underway, inviting UK and Irish fashion independents to showcase their creative flair.
- Participants must submit at least three high-resolution images of their window displays by the deadline of 23 December.
- Notable early entries include The Dressing Room in St Albans, highlighting their festive occasionwear with innovative decorations.
- The competition builds on last year’s success, which saw creative displays that engaged local communities and celebrated festive themes.
- Entrants compete for a feature in Drapers’ first print edition of the new year, offering prestige and exposure.
The much-anticipated Christmas windows competition has been launched, inviting fashion independents in the UK and Ireland to demonstrate their visual creativity. Entrants are required to submit a minimum of three clear photographs of their displays from different angles. These should reach Drapers by 23 December for a chance to be featured in the magazine’s January issue.
Early participation in this year’s competition includes The Dressing Room in St Albans, which stands out for its imaginative use of oversized paper baubles and fairy lights. These elements complement their party season occasionwear, creating a festive and inviting ambience. The store’s efforts exemplify the blend of creativity and commercial acumen required in this competition.
Last year, the competition was won by Jane Young, a womenswear boutique in Newark-on-Trent, Nottinghamshire. Their display ingeniously interpreted the theme of ’12 Days of Christmas,’ offering daily reveals that engaged the community. This creative approach not only captured festive spirit but also brought people together, showcasing the potential impact of such displays.
Additionally, Richard Crawford from McElhinneys in Ballybofy, County Donegal, received commendation for his display titled ‘The Land of Awe and Wonder.’ Influenced by fantasy and science fiction, Crawford’s work demonstrated the diverse range of themes and inspirations embraced by participants in this competition.
As the deadline approaches, participants are encouraged to finalise their creative window displays. The winner will receive a feature in the upcoming January print edition of Drapers, providing valuable recognition and the opportunity to inspire others in the industry.
The competition continues to inspire, bringing forth innovative and engaging festive displays from fashion independents across the UK and Ireland.
