The Co-op introduces new offers to aid summer savings for members.
- The ‘Freezer Filler’ and ‘Supersaver’ deals provide cost-effective solutions.
- Members can purchase five frozen items for £5, saving £9.45.
- ‘Supersaver’ includes a pizza and Ben & Jerry’s for £5, saving £9.
- Recent investment aims to enhance member price benefits and overall savings.
The Co-op, a prominent convenience retailer, has unveiled two innovative offers designed to help its members realise significant savings amidst the summer holidays. These promotions, known as the ‘Freezer Filler’ and ‘Supersaver’ deals, are available to members at a cost of £5 each, presenting an opportunity for shoppers to economise effectively until the end of August.
The ‘Freezer Filler’ offer enables members to select five frozen food items, including popular brands like Dr.Oetker Ristorante mozzarella cheese pizza and Magnum Classics, all for a combined price of £5. This offer stands to save shoppers a total of £9.45, which enhances the accessibility of quality frozen food products.
Similarly, the ‘Supersaver’ deal provides excellent value for money by offering a Co-op stonebaked pizza and a tub of Ben & Jerry’s ice cream for the same price point of £5, delivering a savings of £9. This initiative highlights the Co-op’s commitment to offering superior value to its members.
In a strategic move earlier this month, the Co-op channelled a substantial investment of £70 million to bolster member price advantages. This investment aims to make essential grocery items, such as a pint of milk at 85p and a loaf of bread at 76p, more affordable for its members.
Overall, the retailer’s enhanced membership proposition and recent brand campaign are geared towards ensuring that Co-op members can enjoy ongoing cost benefits, potentially saving up to 11% on average retail prices annually, translating to approximately £500 in annual member savings.
The Co-op’s new deals reflect a strategic effort to provide tangible savings for its members during the summer period.
