Aspinal of London has appointed Laura Brown as the new CEO.
- Brown brings extensive experience from her previous roles, including at Harrods and Dubai Mall.
- Aspinal anticipates continued growth under Brown’s leadership, both in the UK and internationally.
- The company started online in 2001 and now boasts multiple physical stores in London.
- Aspinal’s chairman, Iain Burton, expressed enthusiasm for Brown’s appointment and future vision.
Accessories brand Aspinal of London has strategically appointed Laura Brown as its new CEO, marking a pivotal change in leadership aimed at propelling the company further into the luxury sector. Brown, who formerly held the position of retail director at Harrods from 2014 to 2022, brings a wealth of experience in luxury retail. During her tenure at Harrods, she significantly contributed to enhancing the store’s retail operations and customer experience, setting a standard of excellence that she aims to bring to Aspinal.
Her career also highlights a key role as the CEO of Dubai Mall between 2022 and 2023, where she managed one of the largest shopping destinations worldwide. This role further honed her executive skills, particularly in aligning large-scale operations with strategic growth objectives. Brown’s previous role as retail director at Value Retail, managing both Bicester Village and Kildare Village from 2012 to 2013, underscored her capability in steering high-volume luxury retail outlets.
Iain Burton, chairman and founder of Aspinal of London, extolled Brown’s appointment, stating, “I am sincerely delighted to welcome Laura to the Aspinal family and positively look forward to the next chapter of our Aspinal journey with Laura’s years of ‘best in class’ luxury retail experience and team leadership.” This endorsement by Burton signals a strong confidence in Brown’s capacity to guide the brand through its next phase of growth.
Aspinal of London, founded in 2001, initially operated online before inaugurating its first bricks-and-mortar store at Westfield London in 2008. The brand currently operates stores in key London locations, including Regent Street and the Royal Exchange, as well as concessions within Harrods and Selfridges. Brown noted her excitement about joining a brand that has achieved accelerated growth in recent years, describing Aspinal as a British success story poised for further accomplishments.
Laura Brown articulated her vision by emphasizing the brand’s existing momentum: “I am delighted to be joining the Aspinal of London team at such a pivotal time in their journey as a British success story.” Her focus seems set on both consolidating and expanding Aspinal’s market presence, leveraging her considerable expertise in luxury retail environments.
With Laura Brown’s appointment, Aspinal of London is poised for a transformative phase, leveraging her significant expertise to drive future success.
