Asos confirms leadership changes within its technology department as Clifford Cohen departs and Hugh Williams steps in as interim executive vice president of technology.
- Clifford Cohen, a long-standing member of Asos’s team, has left after nine years, having significantly contributed to the company’s tech strategy.
- Hugh Williams, who has advised Asos for the past 18 months, is set to advance the company’s technological initiatives in his new role.
- Williams brings extensive experience from top tech firms, promising to enhance Asos’s customer online experiences, data platforms, and supply chain operations.
- The transition reflects Asos’s ongoing commitment to strengthening its technological framework through seasoned leadership.
Clifford Cohen’s departure marks the end of a notable nine-year tenure at Asos, where he directed significant advancements in the company’s technology landscape. Before his tenure at Asos, Cohen held a prominent position at Marks & Spencer, serving as interim chief information officer. His decision to leave Asos, as he posted on LinkedIn, was challenging, highlighting the impact and dedication he had during his time as EVP of technology.
Assuming the role of interim executive vice president of technology, Hugh Williams is expected to continue Asos’s trajectory of technological growth. Having previously run his own advisory firm, Williams’s portfolio includes collaborations with high-profile companies like Doordash, Moonpig, and Ocado, which underlines his ability to foster strategic technological initiatives.
José Antonio Ramos, CEO of Asos, expressed gratitude for Cohen’s contributions, emphasizing the positive influence he had on the technology team. Ramos also warmly welcomed Williams, citing his extensive industry experience with major players like Microsoft, eBay, and Google, as well as his prior advisory role with Asos. These credentials are anticipated to play a crucial role in executing Asos’s technology strategy and digital product roadmap.
In his new capacity, Williams is tasked with enhancing customer online experiences, advancing data platform capabilities, and optimizing supply chain processes. His leadership is seen as pivotal in navigating the dynamic technological landscape and capitalizing on emerging opportunities to bolster Asos’s market position.
This leadership change is poised to support Asos’s endeavours in remaining at the forefront of technological innovation.
