Author: Scott Dylan

Tesco has introduced innovative advertising strategies to enhance its retail media capabilities.The supermarket giant unveiled video advertising options on its digital platforms.In-store marketing efforts expanded with store wrap advertisements at key locations.A new insights portal aims to provide more personalised advertising strategies.A collaboration on a measurement framework seeks to set industry standards.Tesco has taken a significant step forward in enhancing its retail media offerings by launching new advertising formats designed to attract brand advertisers. The recent unveiling includes a video advertising option that allows brands to present short-form videos on Tesco’s website and applications.This move reflects Tesco’s commitment to integrating…

In the digital age, the influence of ‘manfluencers’ on young males cannot be overlooked. Social media platforms have given rise to influencers who significantly shape mindsets, promoting ideologies often wrapped in power and wealth.Understanding these influences is critical for parents aiming to guide their sons towards healthier perceptions of self and relationships. By analysing this phenomenon, we can better equip young males to distinguish valuable lessons from misleading narratives.Exploring the Manosphere’s InfluenceA growing concern among parents and experts is the influence of ‘manfluencers’ on young males through social media platforms. These influencers, epitomised by figures like Andrew Tate, often promote…

The acquisition of the Topshop and Topman brands by Heartland from Asos is complete, marking a strategic transition for the iconic labels.Heartland, representing the Holch Povlsen family, secures a 75% stake in the venture valued at approximately £135 million.Asos retains a 25% interest, ensuring its involvement in design and distribution for online sales.The transaction is expected to initially impact Asos’s EBITDA negatively but anticipated to improve over time.Analysts consider this sale a strategic move to enhance Asos’s balance sheet.The acquisition of Topshop and Topman by Heartland signifies a pivotal change in the stewardship of these iconic brands. Asos, which previously…

The Footage, a favourite pub for Manchester’s students, will reopen under a new name after a £1m refurbishment.Situated on Grosvenor Street and Oxford Road, this venue closed suddenly in May but is set to reopen next month.Previously a cinema dating back to 1912, it will now be managed by Blind Tiger Inns with plans for a significant rebrand.The refurbishment includes quirky features like outrageous interiors, a slide, and enhanced entertainment options.With the new name ‘The Grosvenor’, the pub seeks to blend sports bar, social venue, and nightclub experiences.The Footage, a well-loved pub located at the corner of Grosvenor Street and…

Google’s UK workforce experiences notable expansion as firm moves to King’s Cross.A total of 400 new hires increased Google’s UK staff to over 7,400 by end of 2023.This local growth occurs despite the company’s global downsizing of 12,000 roles.King’s Cross office, set to open by 2025, will accommodate approximately 7,000 staff.Amid regulatory scrutiny, Google defends its practices against US government’s claims.Google’s strategic decision to bolster its UK workforce amidst a global downsizing initiative demonstrates the tech giant’s commitment to its operations in the region. Total UK staff numbers rose from 7,005 to 7,422 by the end of 2023, marking a…

DPD is set to create 250 new jobs by developing a distribution centre.The project will also safeguard 125 existing jobs in County Durham.A 25-year lease has been agreed for a new warehouse at Forrest Park.Richardson Barberry develops the site, poised to enhance regional infrastructure.The initiative aligns with DPD’s sustainability goals with a focus on efficiency.Around 250 new jobs are set to be established in the North East region following the commitment of parcel delivery firm DPD to expand its operations with a significant distribution centre at a newly developed £100 million business park. In addition to the new positions, the…

Sprii, a pioneer in live shopping technology, is set to enter the UK market, supported by Topshop’s owners.More than half of Sprii’s marketing efforts will be concentrated on British consumers, indicating its strategic focus.Already collaborating with 100 UK retailers, Sprii is looking to forge new partnerships with high street titans.The move comes in the wake of Asos’s collaboration with Bestseller group, furthering retail innovations.Sprii’s initiative underscores the growing influence of live shopping in reshaping global e-commerce.Sprii, a notable player in the live shopping technology sector, is poised to penetrate the UK market with substantial backing from the owners of Topshop.…

Plans have been lodged for two towering apartment complexes in Birmingham city centre, promising significant urban transformation.The proposal features two skyscrapers, reaching 41 and 48 storeys, set to house a mix of residential and student accommodations.Located at 1 Lancaster Circus, the development aims to rejuvenate an underutilised site adjacent to key city landmarks.The project is spearheaded by Sama Investment Group, following extensive consultation and public feedback.Anticipated amenities include public open spaces, leisure facilities, and commercial outlets at ground level.Plans have been submitted to erect two skyscrapers in Birmingham city centre, signifying a major step in urban redevelopment. This ambitious project…

Plans for a new establishment in Chester city centre show promising progress.Former Co-operative Bank premises on Northgate Street to become a wine bar and coffee shop.Popcorn Hospitality Ltd secures planning permission for Planaterra, the upcoming venue.Public consultation is open until October 28 regarding a premises licence application.New venue expected to bolster Chester’s evening economy and attract more visitors.Plans are advancing swiftly to transform the former Co-operative Bank site on Northgate Street, Chester, into a promising new venue. Popcorn Hospitality Ltd has received the necessary planning permission to convert the site into a wine bar and coffee shop named Planaterra. This…

Marston’s, a leading pub operator, has announced an impressive increase in sales, surpassing market averages.For the 52 weeks ending 28 September, total retail sales were up by 5.8% from the previous year.Like-for-like sales grew by 4.8%, slightly exceeding analysts’ expectations.The company attributes its growth to strong food and drink sales and efficient cost management.Marston’s strategic shift following the Carlsberg divestment has positioned it favourably in the market.In its latest market update, Marston’s, a prominent pub operator listed on the FTSE, reported a significant rise in total retail sales for the 52-week period ending 28 September. The sales increased by 5.8%…