Author: Scott Dylan

Amazon has reported surpassing financial expectations in its third quarter.Profit increased by 54% to £11.85 billion from the previous year’s £7.67 billion.Sales rose by 11% to reach £123 billion, excluding foreign exchange impacts.Amazon benefited from record sales during its recent Prime Big Deal Days event.Tony Hoggett, the grocery head, recently left the company, impacting future strategies.Amazon has demonstrated a remarkable financial performance in its third quarter, significantly exceeding market expectations. The company’s profit has soared by 54%, reaching £11.85 billion compared to the same quarter last year, which saw profits of £7.67 billion. This substantial growth is attributed to strategic…

Sainsbury’s has unveiled its ‘Next Level Sainsbury’s’ strategy aiming to boost profits with a focus on food, loyalty, and efficiency.The strategy builds on the ‘Food First’ plan, aiming to expand full food ranges to more stores across the UK.Sainsbury’s seeks to enhance its loyalty scheme, Nectar, making it more integrated and user-friendly for customers.Argos, part of Sainsbury’s, is set for a transformation to promote frequent shopper visits and wider product ranges.A significant investment is planned, targeting technology and cost-saving measures to fuel future growth.Sainsbury’s new strategy, termed ‘Next Level Sainsbury’s’, emphasises enhancing profitability by prioritising food offerings, loyalty programmes, and…

Very has reintroduced its flamingo-themed Christmas campaign after last year’s success.The campaign is set to appear on screens across the country starting November 1st.In addition to the main campaign, Very has launched complementary initiatives, including a new toys campaign and a ‘Haus of Flamingo’ partywear collection.Very is partnering with ITV and celebrities to address festive shopping challenges.Jessica Myers of Very notes that the campaign’s consistent branding approach significantly boosts customer engagement.Very has decided to revisit and relaunch its distinctive flamingo-themed Christmas campaign, following its highly successful run in the previous year. The festive campaign, which officially began on November 1st,…

Greggs enlists Nigella Lawson for its inaugural Christmas advertisement, highlighting the festive menu.Nigella Lawson describes the “rapturous riot of flavour” in Greggs’ festive bakes, expressing delight in the collaboration.The advertisement showcases a Christmas scene at Lawson’s home with Greggs-themed decorations, and festive menu items, including vegan options.Reports of Lawson declining to promote sausage rolls were denied by Greggs, focusing instead on the broader Christmas menu.This development occurs alongside the release of other seasonal adverts by major brands like Aldi and Morrisons.Greggs has made a notable foray into the world of Christmas advertising, debuting its first-ever festive campaign featuring renowned chef…

Selfridges has unveiled its highly anticipated Christmas window display for 2024, featuring an extravagant array of decorations. The display includes 36,000 baubles, 5 km of garland, and 15,000 LED lights.The theme ‘More the Merrier!’ transforms Selfridges’ Oxford Street facade into a festive wonderland with Santa and his ‘Christmas Crackers’.The elaborate window displays, boasting giant tinsel sculptures, have been in the making for eight months by a diligent team.Selfridges collaborated with various artists and creatives to embody a celebration of imagination and maximalism.Chief Creative Laura Weir expresses excitement about this vibrant celebration, aiming to bring joy and a brighter Christmas to…

Burberry shares surged by over 7% following speculations of a potential takeover by their Italian competitor, Moncler.The share price increase emerged as a report suggested Moncler might pursue the acquisition of Burberry.Despite the buzz generated by the report, Moncler refrained from commenting on these rumours.Previously, analysts had anticipated takeover threats due to Burberry’s depreciating share value in 2024.Burberry’s removal from the FTSE 100 and declining market valuation added to the takeover vulnerability narrative.Yesterday, Burberry’s stock value experienced a notable rise exceeding 7% in the morning trading. The catalyst for this spike was a report from Miss Tweed, a respected fashion…

Waitrose introduces a captivating ‘whodunnit’ Christmas campaign featuring notable actors.Matthew Macfadyen leads the star-studded cast in a festive mystery ad.The plot revolves around a missing Waitrose Red Velvet Bauble Dessert.The mystery unfolds over two parts, with a nationwide reveal expected soon.The campaign includes social media activations and unique partnerships.Waitrose has launched the first chapter of its intriguing two-part Christmas advert series named ‘Sweet Suspicion, A Waitrose Mystery’. This creative initiative stands out by featuring a lineup of acclaimed actors such as Matthew Macfadyen, Joe Wilkinson, Rakhee Thakrar, and Sian Clifford. The advert crafts a narrative brimming with excitement and suspense,…

Sosandar has established a licensing agreement with Next, aiming to expand its brand presence through a new homeware line.This partnership builds on the success of Sosandar’s apparel sales via Next’s platform, enhancing collaboration.Launching in autumn 2025, the collection will feature living room furniture and decor, accessible through Next’s website exclusively.Sosandar’s leadership highlights the potential of reaching broader audiences with minimal financial risk involved.The brand’s notable expansion includes ventures into Ireland, showcasing strategic growth beyond the UK.Sosandar has taken a decisive step forward by signing a licensing agreement with Next to launch an exclusive homeware collection. This initiative is a strategic…

Asos has announced a significant pre-tax loss, worsened from the previous year.Sales dropped by 18%, adding to the financial strain.A focus on inventory reduction denotes a key strategic shift for the company.The company anticipates future growth through a revamped commercial model.A loyalty programme and a new site for Topshop are part of their recovery efforts.During the fiscal year ending on 1 September, Asos reported a pre-tax loss of £379.3 million. This marks a substantial increase from the previous year’s loss of £296.7 million, compounded by an 18% decline in sales, which totalled £2.9 billion. Despite these challenges, CEO José Antonio…

Asos CEO remains confident in the company’s strategy amidst growing losses and competition.José Antonio Ramos Calamonte sees ample market space despite rivals Shein and Vinted.Asos focuses on delivering quality service rather than emulating competitors.Younger demographics are targeted with a test-and-react model, boosting sales.The volatile market is acknowledged, but Asos continues to adapt to consumer demands.José Antonio Ramos Calamonte, the CEO of Asos, maintains a strong belief in the company’s strategic direction despite the challenges posed by competitors Shein and Vinted. Speaking on the competitive landscape, Calamonte remarked, “this is an incredibly fragmented market,” highlighting that even market leaders hold only…