Author: Scott Dylan

Simply Be has unveiled its AW24 campaign to cement its status as the UK’s leading inclusive womenswear brand.The collection includes a range of products from dresses to trench coats, with prices between £16 and £75.The ‘Find That Feeling’ campaign aims to connect emotionally with customers through social media and print ads.Simply Be has shifted its target audience to a style-conscious 35-year-old, catering to a less congested market space.Inclusivity remains at the core, offering sizes from UK 10-32, focusing on confidence and empowerment.On 5 September, Simply Be introduced their AW24 campaign as part of a broader strategy aimed at reinforcing its…

UK activewear brand Gymshark announces the appointment of Sian Keane as Chief People Officer.Sian Keane transitions from Farfetch, bringing over 11 years of experience to her new role.Keane’s focus will be on enhancing Gymshark’s people strategy and talent management.The appointment follows a series of strategic hires, strengthening Gymshark’s leadership team.Keane’s role is pivotal in Gymshark’s ambition to become a lasting brand.The UK-based activewear giant Gymshark has officially appointed Sian Keane as its new Chief People Officer, marking a significant leadership change. Keane transitions to Gymshark after an extensive career at Farfetch, where she held multiple strategic roles over 11 years,…

AI’s emergence reshapes job applications, with significant UK impacts.The UK’s AI sector boasts a robust workforce and economic value.Increasing AI utilisation in workplace settings is evident.AI aids in job searching but requires careful application.Employers warn against over-reliance on AI in job applications.Interest in artificial intelligence has surged, particularly following the introduction of ChatGPT in November 2022. This surge is not unprecedented, as AI has been integral to computing since its inception. The UK’s AI sector has matured significantly, now employing over 360,000 professionals and achieving a market value of approximately £16 billion, as cited by the US International Trade Administration.…

Oliver Bonas is enhancing its presence in Brighton by opening a larger store, reflecting its brand commitment to community and creativity.Located on North Street, the new store spans 4,770 sq ft across two floors.The expanded store offers a wider selection of fashion, homeware, and gift items, along with spacious fitting rooms.An opening event on 14 September will feature promotions and complimentary refreshments.Founder Oliver Tress highlighted the store’s alignment with the brand’s vibrant identity.Oliver Bonas is set to open a significantly larger store in Brighton as part of its ongoing brand expansion. This move represents a strategic enhancement of its retail…

Govee has announced the release dates for its upcoming Matter-enabled smart lighting range. These include smart string lights, icicle-style lights, and more.At IFA 2024, Govee unveiled a variety of new decorative lights that offer improved custom effects and Matter compatibility for seamless integration.Launch of New Holiday LightsAt the IFA 2024 event, Govee revealed its new Matter-certified smart lighting products. These include string lights, curtain lights, and the company’s first icicle-style smart lights, which cater to various decorative needs. All these products are IP65 waterproof-rated, ideal for both indoor and outdoor use.Among the new products, the Govee Curtain Lights 2 are…

The internet is an ever-evolving landscape, constantly changing and growing. However, with progress comes the risk of losing valuable online content to linkrot.The Wayback Machine, a project of the Internet Archive, is our best defence against this digital decay, ensuring the preservation of information for future generations.As more sites collapse and shutter, the internet increasingly becomes full of roads to nowhere. Huge chunks of the web keep going offline, resulting in the loss of meaningful work and valuable resources. A Pew Research Center study revealed that 38 percent of all links from 2013 are no longer accessible, a phenomenon known…

The UK state pension is projected to increase by over £400 a year starting April 2025, following the government’s implementation of the triple lock policy. Treasury calculations indicate a rise in state pensions in line with average earnings. Criticism mounts over Labour’s decision to means-test the winter fuel allowance. The Chancellor reaffirms the government’s commitment to the triple lock policy. Pensioners express concerns over the affordability of heating this winter amid rising living costs.Treasury calculations suggest that the full state pension could increase in line with average earnings due to the implementation of the triple lock policy in April. This…

Sosandar, a prominent womenswear brand, has inaugurated its first-ever physical store on Chelmsford’s Bond Street, marking a significant milestone in its expansion strategy.The 1,700 sq ft store showcases Sosandar’s autumn collection, featuring a designated denim area, and is designed to merge the online shopping experience with the in-store ambiance.Chelmsford represents one of the brand’s targeted tier-one locations, with plans to expand to Marlow and Metrocentre in the coming months.Key strategic elements of the store include the absence of mannequins, utilisation of video imagery, and a neutral colour palette to enhance the presentation of colourful clothing.Market research indicates strong consumer interest…

ASOS has strategically sold a 75% stake in Topshop and Topman to Heartland for £135 million, forming a pivotal joint venture.Heartland, linked to the Bestseller group, strengthens its retail portfolio with this acquisition, owning a significant portion of Topshop and Topman.ASOS retains crucial design and distribution rights, ensuring continuous online sales of these iconic fashion brands.Financial implications of the deal include a projected short-term negative impact on ASOS’s EBITDA for FY25, with positive growth expected over time.ASOS’s leadership views this joint venture as an opportunity to enhance brand reach and capital efficiency on a global scale.ASOS has undertaken a strategic…

Amid challenging market conditions, Burberry has been demoted from the FTSE 100 index following a significant decline in share price.The company’s share price plummeted by 50.8% over the last six months, leading to its relegation to the FTSE 250 index.Burberry faced a 22% year-on-year revenue drop for the quarter ending 29 June, reflecting broader industry challenges.The transition in leadership saw Jonathan Akeroyd replaced by Joshua Schulman as CEO in an effort to steer the company forward.Burberry is set to release its interim results for the period ending 28 September 2024, which will provide further insights into its financial health.Burberry, the…