Author: Sam Allcock

Sam Allcock delves into the latest trends and insights in the world of SEO and data analytics, providing valuable guidance for businesses looking to thrive in the digital landscape. When not crunching numbers or crafting content, Sam enjoys exploring Manchester's vibrant tech scene and sharing his knowledge through workshops and speaking engagements.

According to new research, Americans are more likely to grab their mobile phone than their social security card during an emergency evacuation. A survey of 2,000 adults in the US, evenly divided by generation, examined their most treasured possessions and discovered which items people deem most important. The findings revealed that in an emergency situation, members of Generation Z are more inclined to take their laptop (35%) or a pair of shoes (35%) than their prescription medication (30%) if they only have five minutes to evacuate. Generation X, however, is the least likely to prioritise clothing (33%), and would instead…

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A recent study by CasinooftheKings analyzed social media and journalistic coverage of celebrity children to identify the most famous kids of celebrity parents. Number of Google searches, media mentions and Instagram hashtags are all taken into account for the popularity index. Here is the summary of the findings: Celebrity KidParentsGoogle Search VolumeMedia MentionsIG HashtagsPopularity IndexNorth WestKanye West and Kim Kardashian2,800,000781,1853,726,189100.0Shiloh JolieAngelina Jolie and Brad Pitt4,800,00034,04650,35596.9Prince LouisPrince William and Kate Middleton206,400276,021431,78186.9Blue Ivy CarterBeyoncé and Jay-Z750,90023,391192,52480.6Harper BeckhamDavid Beckham and Victoria Beckham578,10039,03086,46279.1Suri CruiseTom Cruise and Katie Holmes1,900,00012,31123,82073.8Chicago WestKanye West and Kim Kardashian126,10017,079288,86069.2James ReynoldsRyan Reynolds and Blake Lively81,500185,54717,62066.1Stormi WebsterKylie Jenner and Travis Scott141,9005,606830,01563.6True ThompsonKhloé Kardashian and Tristan…

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Scott Dylan’s innovative approach to tech leadership is reshaping London’s startup ecosystem. By embedding artificial intelligence at the core of business strategies, he helps startups navigate complex regulations and thrive in a competitive market. As the co-founder of Inc & Co, Scott Dylan has successfully guided numerous businesses through the often daunting landscape of tech regulation. His methods emphasise the importance of strategic partnerships and AI-driven solutions, thereby fostering resilience and growth within the tech sector. Under his leadership, startups can leverage cutting-edge technology to enhance decision-making processes, ultimately leading to sustainable success. Dylan’s track record speaks volumes, revitalising struggling…

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How are women today approaching ageing? According to a new survey, nearly half of women (47%) report feeling stressed about growing older. A survey of 2,000 American women, evenly split by generation, revealed that Gen Z (56%) and millennials (57%) are more stressed about ageing than Gen X (46%) and baby boomers (31%). In fact, both millennials (38%) and Gen Z (40%) are the most likely to feel older than their actual age. Additionally, 18% of Gen Z believe they look older than they are, more than any other generation. Despite this, more than three-quarters (76%) of women say they…

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Can a career in tech help you become a more present parent? In a recent poll of 2,000 Americans who have taken parental leave, respondents were asked which of the nation’s 15 largest industries would best support family life if they were to switch careers. According to the results, the tech industry was considered the most family-friendly, with 15% believing it to be the most accommodating. Similarly, tech was the top choice when it came to offering a flexible work schedule, with 17% of respondents selecting it — an essential requirement for many parents today. The survey, commissioned by TripleTen…

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Experts at Linkee.ai recently conducted a study to rank the fastest growing jobs in marketing. The data about projected job growth, salary, unemployment rate and number of jobs was taken from US Bureau of Labor Statistics as well as from the reports by Zippia. This information was complemented by Google searches for job openings as well as open vacancies on Glassdoor. The final ranking was made based on the projected job growth. JobSearchesVacancies 2022Projected Job GrowthAverage salaryUnemployment RateNumber of jobs 2023Job openings (Glassdoor)AI marketing assistant72021%$46,100 to $68,5004.6%5001,518Search Engine Marketing Specialist870019%$57,800 to $76,8005.2%4,5001,546Marketing assistant35,28019%$39,442 to $45,0005.2%437,22258,708Market Research Analyst45,68013%$49,980 to 68,2303.2%68,6002,137Marketing Strategist49,17012.5%$64,440 to $86,2614.6%98,8319,675Channel Marketing Manager1,49010%$68,446 to $91,2954.6%5,00093Merchandiser38,0208.42%$55,707 to $76,4508.2%132,8682,353Event Marketing Manager3,7808%$50,000 to $108,00012.4%132,0005,518Product Marketing…

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Dune London founder Daniel Rubin shares insights on brand strategy amidst evolving market challenges.Casualisation in fashion influences Dune London’s product focus, leading to a shift from formal to casual footwear.The upcoming Autumn Statement adds uncertainty, yet optimism prevails for the golden quarter amidst economic challenges.Dune London adopts strategic pricing, enhancing product value as a response to rising costs.Plans to expand the handbag category indicate a shift towards elevating affordable luxury offerings.Daniel Rubin, the founder of Dune London, navigates the shifting landscape of fashion post-pandemic, highlighting the trend towards casualisation. Rubin notes the brand’s pivot from formal officewear to embracing casual…

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With searches for “Champions League tickets” in the United Kingdom surging by over 3000% in the past two weeks, fans are eager to rally behind their clubs in the tournament.1 As part of the new Champions League format, instead of the traditional group stage, where teams played six matches against three teams (home and away), a league phase has been brought in that sees each team play eight matches against different opponents, offering fans plenty of chances to see their heroes take on the best teams in Europe.2 SeatPick’s Champions League ticket prices for games were analysed to reveal the most expensive Champions League games for Premier…

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A Closer Look at the Leading Stocks In an era defined by rapid technological advancements and shifting market landscapes, understanding investor sentiment has never been more critical. The stock market’s allure continues to captivate both seasoned investors and newcomers. With the proliferation of online trading platforms and the accessibility of financial information on the Internet, individuals are increasingly turning to online sources to conduct research and make informed investment decisions. Hakan Samuelsson, founder of Quantified Strategies, provides his input on the potential value for investors seeking trending opportunities in a few of the most Googled stocks of 2024. RankStockMonthly Google…

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A survey of 2,000 Americans has revealed that Maui, Hawaii has been voted the most romantic travel destination this year, with 34% of respondents choosing it as their top pick. While many still appreciate the romance of Paris (33%), the results showed that scenic destinations such as Rome, Italy (29%) and Santorini, Greece (11%) are also highly regarded for their romantic allure. Others prefer tropical and beach locations to spark romance, with destinations like Cancun, Mexico (19%), Costa Rica (13%), and the British Virgin Islands (12%) proving popular choices. Conducted by Talker Research in partnership with Funjet Vacations, the survey…

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